Velvet Gearbox Fresh

About Velvet Gearbox Fresh

Our Story

Velvet Gearbox Fresh began with a simple vision: making farm-fresh, quality food accessible to every family in the UK. Born in London, our founders saw how urban living could often compromise the quality of daily meals. They decided to build a service that brings the taste and nutrition of local farms, dairies, and bakeries right to your front door. Our mission is rooted in trust, freshness, and creating everyday joy through great food.

Mission & Vision

  • Mission: To deliver the freshest groceries from trusted local producers to families across the UK, making healthy meals delightfully easy and reliable.
  • Vision: To redefine grocery shopping as a convenient, enjoyable experience that puts quality and trust first, every day.

Our Values

  • Integrity: Honesty in everything, from sourcing to service.
  • Reliability: Always on time, always fresh.
  • Community: Supporting UK farmers and local suppliers.
  • Innovation: Making grocery delivery better with every box.

Meet Our Team

Sophie Clark – Cofounder & Operations Lead

After a decade working in logistics and sustainable supply chains, Sophie brings her passion for transparency and community impact to every customer delivery.

Oliver Barrett – Head of Sourcing

Oliver has built relationships with more than 40 farms across England and Wales, ensuring only the freshest, highest-quality products ever reach your box.

Maya Patel – Customer Experience

Maya crafts the friendly, responsive service our customers love. She makes sure every order meets your expectations—or we’ll make it right.

Our Team Values

  • Customer Delight: We go the extra mile for every customer, every time.
  • Continuous Improvement: Every day, we seek ways to make your experience smoother and fresher.

Our Freshness Guarantees

  • 100% Freshness Promise: If you’re not delighted, your next box is on us.
  • Hand–Checked Quality: Every item is reviewed and packed with care.
  • Local & Sustainably Sourced: All products support responsible UK farming.

We’re committed to your confidence, your trust, and—above all—your satisfaction with every delivery from Velvet Gearbox Fresh.